Newsletters
Technology, Discovery & Innovation NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Please click for more information, or scroll down to pass the ad, or Close Ad.
Home Computing Digital Life Discovery Space More Topics...
Innovation
Average Rating:
Rate this article:  
Samsung Again Teases Flexible Displays, But Will Anything Come of Them?
Samsung Again Teases Flexible Displays, But Will Anything Come of Them?

By Adam Dickter
January 9, 2013 2:40PM

Bookmark and Share
"Samsung and a few other vendors have been teasing the market for some time on flexible displays but so far as I can see, their yapping hasn't done much to create buzz around the idea, let alone actual demand," said analyst Charles King. "The more attention they receive, the more flexible displays look like a classic 'solution in search of a problem.' "
 



Way back in the fall of 2011 -- a lifetime ago in the tech world -- a top Samsung official, Robert Yi, told investors that a new type of technology, flexible displays, would likely be part of the next generation of smartphones the following year.

Well, 2012 came and went and Samsung still hasn't marketed a prototype with such an OLED display, although the technology is already workable. Nokia, too, has dabbled in the technology, showing off models that same year, and Sony has had workable models of a paper-thin bendable display as far back as 2007.

Lo and behold, bendable display talk is back at this week's Consumer Electronics Show in Las Vegas, the site of much talk about products that may or may not make it to the consumer market, and Samsung has dropped a new trademark name on the table: Youm.

Plastic Instead of Glass

That's what Samsung is calling its line of bendable displays for smartphones and tablets. In a keynote address, Stephen Woo, president of Samsung's System LSI Business, Device Solutions Division, and Brian Berkeley, senior vice president of Samsung Display, showed off the latest prototypes of devices with a bendable organic light-emitting diode (OLED) display, and a Microsoft executive, Chief Technical Strategy Officer Eric Rudder, even displayed a working Windows Phone device with such a display.

"Our team was able to make a high-resolution display on extremely thin plastic instead of glass, so it won't break even if it's dropped," said Berkeley, according to Samsung's release on the event. "This new form factor will really begin to change how people interact with their devices, opening up new lifestyle possibilities...[and] allow our partners to create a whole new ecosystem of devices."

While there is a definite "wow" factor for bendable displays, something truly new in the mobile arena, it remains to be seen if consumers will be drawn to it, or comfortable enough in its durability to take chances in owning one.

Just Yapping?

"Samsung and a few other vendors have been teasing the market for some time on flexible displays but so far as I can see, their yapping hasn't done much to create buzz around the idea, let alone actual demand," said Charles King, principal analyst at Pund-IT.

"The more attention they receive, the more flexible displays look like a classic 'solution in search of a problem.' Unless Samsung and other involved parties can define some compelling need or use case, flexible displays are likely to become one of those long-discussed yet quickly forgotten misadventures."

Samsung also used the presentation to showcase energy-saving features of its displays, saying the 10.1-inch Nexus 10 tablet's 2560x1600 resolution and 300 pixels per inch picture uses only 75 percent of the juice of previous displays. The goal for coming models is to reduce consumption an additional 25 percent.
 

Tell Us What You Think
Comment:

Name:



Your Next Generation Data Center Is Here! Vblock™ Systems: the world's most advanced converged infrastructure are built on the Cisco Unified Computing System with Intel® Xeon® processors. Vblock™ Systems deliver extraordinary time to market, ROI and TCO, and flexibility to meet your continually changing demands with 5X faster deployment, 96% less downtime, and 1/2 the cost. Click here to learn more.


 Innovation
1.   Google Grabs Droid-Maker
2.   Report: Amazon Phone To Feature 3D
3.   Ups and Downs with Google Glass
4.   Online Access for the Deaf and Blind
5.   Google Glass One-Day Sale on Apr 15


advertisement
A $200 'Micro' 3D Printer Earns Big
Kickstarter-funded, it could help biz.
Average Rating:
Is Zuckerberg Nuts To Buy Oculus VR?
$2 billion deal for unproven company.
Average Rating:
Google Grabs Droid-Maker
Could help bring Internet to the masses.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Tips To Defeat the Heartbleed Bug
Heartbleed headlines continue as IT admins scramble for answers no one has. Early reports of stolen personal data, including 900 social insurance numbers in Canada, are starting to trickle in.
 
NSC Backs Disclosing Software Vulnerabilities
Disclosing vulnerabilities in commercial and open source software is in the national interest and shouldn't be withheld unless there is a clear need, says the National Security Council.
 
Heartbleed Flaw Affects Hardware, Too
It appears the Heartbleed security bug affects not just Web sites, but also the networking equipment that connects businesses and homes to the Net, including Cisco and Juniper's equipment.
 

Enterprise Hardware Spotlight
Vaio Fit 11A Battery Danger Forces Recall by Sony
Using a Sony Vaio Fit 11A laptop? It's time to send it back to Sony. In fact, Sony is encouraging people to stop using the laptop after several reports of its Panasonic battery overheating.
 
Continued Drop in Global PC Shipments Slows
Worldwide shipments of PCs fell during the first three months of the year, but the global slump in PC demand may be easing, with a considerable slowdown from last year's drops.
 
Google Glass Finds a Home in Medical Education, Practice
Google Glass may find its first markets in verticals in which hands-free access to data is a boon. Medicine is among the most prominent of those, as seen in a number of Glass experiments under way.
 

Mobile Technology Spotlight
Is Amazon Launching a 3D Smartphone?
Once known for selling books on an e-commerce platform, Amazon is now a bona fide hardware maker -- and it's reportedly rolling out an innovative smartphone with a 3D screen.
 
Review: S5 Features Useful, Less About Gimmicks
There's a lot to like about Samsung's new Galaxy S5 smartphone -- among them, its relative lack of features. Samsung chose to focus on features people might actually want, not gimmicks.
 
Analyst: Samsung Galaxy S5 Won't Sway iPhone Lovers
The Samsung Galaxy S5 hits store shelves on Friday and the reviews are starting to pour in. The question is: Can the latest in the Galaxy line grab more market share from Appleā€™s iPhone?
 

Navigation
Sci-Tech Today
Home/Top News | Computing | Digital Life | Discovery | Space | Innovation | Health | Science News
Environment
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters | XML/RSS Feed

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.