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Bytemobile will be an independent product group within the Citrix cloud networking group, leveraging synergies with technologies such as Citrix NetScaler.
The Gigabyte Club
Since announcing their earlier strategic partnership at Mobile World Congress in February, Citrix and Bytemobile have collaborated to deliver the Bytemobile T1100 Traffic Director, which helps operators scale next-generation mobile networks and apps with the application delivery intelligence and performance of the NEBS-compliant Citrix NetScaler platform.
Citrix's acquisition is timely, considering Cisco 's Visual Networking Index Global Mobile Traffic Forecast for 2011 to 2016. Cisco predicts worldwide mobile traffic will increase 18-fold over the next five years, reaching 10.8 exabytes per month by 2016. Mobile Internet-connected devices are driving much of the demand.
"By 2016, 60 percent of mobile users -- 3 billion people worldwide -- will belong to the 'Gigabyte Club,' each generating more than one gigabyte of mobile data traffic per month," said Suraj Shetty, vice president of product and solutions marketing at Cisco.
"By contrast, in 2011, only one-half percent of mobile users qualified," Shetty said. "This impressive growth in mobile traffic will be driven by more powerful devices, notably smartphones and tablets, using faster networks, such as 4G and Wi-Fi , to access more applications, particularly data-intensive video."