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New Lord of the Rings Game Announced New Lord of the Rings Game Announced
By Robin Arnfield
July 14, 2006 12:57PM

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"Announcing this new game is a very smart move on the part of Electronic Arts," Krishna says. "The company is right on the button with the game. All the indications are that Lord of the Rings role-playing game will be a big success and will have a lot of sales."
 

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Electronic Arts, Inc., the world's largest video games publisher, says it is planning to release a role-playing game based on the British author J.R.R. Tolkien's Lord of the Rings trilogy.

"We will launch the Lord of the Rings game at the end of 2007," says Electronic Arts spokesperson Scott Gamel. "The game will incorporate elements from the J.R.R. Tolkien novels and also from the recent Lord of the Rings movie trilogy, which was produced by New Zealander Paul Jackson."

Known as The Lord of the Rings, The White Council, the game will be developed at Electronic Arts' Redwood City, California studio. The executive producer for the role-playing game will be Electronic Arts developer Steve Gray.

The Lord of the Rings movies, which are the copyright of U.S.-based New Line Cinema, were a smash hit, grossing US$3 billion at the box office worldwide.

'Under Wraps'

Frustratingly, Electronic Arts is giving away very few details about its new game. "We are not disclosing a lot of information about the game at this stage, as it has not been developed yet," Gamel says. "The game is intended for the Xbox 360, the PlayStation 3 and the PC. It will not be available for Nintendo's Wii games console format."

Gamel says that in the Electronic Arts game, a human player will be able to take on the character of an elf, a hobbit, a man or a dwarf. "The goal will be for the player to become a hero through the way he or she interacts with the other on-screen characters," he says.

Middle-Earth

In a statement, Electronic Arts says that the game will explore the world of Tolkien's Middle-earth, the imaginary land portrayed in the British author's books.

Players will form alliances with the White Council, whose members include the Tolkien characters Gandalf, Galadriel and Elrond, Electronic Arts says in the statement.

Also, Electronic Arts says that the game, which it describes as being "highly graphical," has yet to be rated by the ESRB. It has created a Website, www.whitecouncil.ea.com, where more information is provided about the Lord of the Rings game.

'Big Sales'

Mukul Krishna, a analyst covering the digital entertainment industry for U.S. market research firm Frost & Sullivan, says he expects the Lord of the Rings role-playing game to be a big success for Electronic Arts.

"Announcing this new game is a very smart move on the part of Electronic Arts," Krishna says. "The company is right on the button with the game. All the indications are that Lord of the Rings role-playing game will be a big success and will have a lot of sales." (continued...)

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