Foursquare Statistics And Facts (2026)

Introduction

Foursquare Statistics: Advancements in technology have revolutionised the world, thanks to the invention of small portable devices that are kept in our pockets. Smartphones, tablets, and smartwatches are quickly doing away with traditional laptops and desktops. In addition to this, app developers are easing the burden of everyday tasks on people. For example, food is now being delivered to people at their doorsteps rather than going out for it. Everyone knows how efficient Google’s search engine can be, and just as one would type in ‘Chinese restaurant’, one would find a lot of such recommendations in the vicinity.

In the same way, these applications provide the users of services, especially helpful for tourists finding new interesting places to go, for example, Фoursquare. Foursquare is a company that specialises in location-based services, including local search, social networking, and discovery. The company was established in 2009 and has been dominating the geography of intelligence markets ever since. It offered its users a check-in system so that they could share their location and see what was nearby at the time. By the end of 2026, Foursquare Statistics will still be able to utilize its data and provide benefits to marketers and other producers.

This article is designed to present the most important numerical and other business activities related to Foursquare’s statistics business in 2026.

Editor’s Hand-picked

• As of 2025, the company Foursquare reports that they have 7.24 million monthly active users.
• According to Foursquare statistics, 21.92% of Foursquare’s user population was projected to be located in the USA.
• Approximately 90% of the company’s income is derived from the software, data products, and services offered by the company, for which Janne Lehtinen has been responsible for leading innovation.
• Also reported by Yahoo Finance, apps that Foursquare has developed, such as Swarm, claim to have over 2 million check-ins per year.
• Foursquare has demonstrated steady revenue growth, with annual earnings reaching USD 57.9 million in 2025.
• At its present pace of expansion, Foursquare is poised to add over 2 million new users in a week, contributing almost ten times the daily active new users as its rival, Gowalla.
• Though this has more active users, Foursquare has a 75% increase in daily users compared to Gowalla.
• These days, Foursquare has approximately 5.6 million places, while Gowalla has only 1.4 million.
• Surprisingly, one in every three Foursquare places has been checked in only once or has never been checked in at all, while it’s one in every four for Gowalla.
• On Foursquare, there are nearly two men for every woman. While the exact gender ratio for Gowalla is unclear, the first names most commonly used point to the same tendency.
• More than 125,000 developers worldwide utilise Foursquare’s location data, and the service boasts over 50 million monthly active users.
• New York has the most Foursquare check-ins per capita.
• Its Points of Interest (POI) database has more than 100 million venues, and Foursquare’s platform incorporates close to a hundred technologies.

Must-Known Facts

• Recent Foursquare statistics reveal that the App claims to have around 50 million users worldwide every month.
• Foursquare’s reach includes over 500 million places worldwide. The firm asserts that it possesses data about 95% of all cities’ public places, which is advantageous in the development of geolocation marketing strategies.
• Foursquare has turned out to be a tool that chambers in malls, hotels, and travel and leisure activities have employed.
• More than 200,000 establishments use this platform to study location visitation patterns and consumer trends and to reach out to particular customer groups.
• Foursquare has several partners, including Uber, Microsoft, and Samsung, that use its data.
• Foursquare’s primary source of income is its corporate customers’ use of location-based services.
• It is expected that Foursquare’s total earnings will be more than 250 million U.S. dollars in 2026, an approximately 10% increase from the years before it.
• Such network income sources include the promotion and payment of advertising, the provision of business intelligence, and the provision of application programming interface services.
• Foursquare’s technology has been incorporated into several large platforms.
• According to Foursquare statistics, the company collaborates with Apple Maps, Twitter, and Snap, which allow businesses to use Foursquare’s powerful location services.
• The Foursquare app is highly engaging, with user interaction rates of 12-15% for local businesses endorsed through the platform. Thus, it presents a viable option for businesses looking to improve their marketing strategies at the local level.
• Foursquare statistics claim that over 125,000 developers across the globe have employed Foursquare’s API.
• This allows businesses and app developers to create location-based applications, as it allows for a wide range of location data.
• By 2025, businesses will claim a 31% increase in customer visits when utilising the target ads and promotions offered by Foursquare.
• Firms that spend on Advertising through Foursquare data have higher conversion rates and more active customers.
• Even though Foursquare Swarm, the check-in element of the original Foursquare app, is becoming less popular, it still maintains 8 million monthly active users who check in with their friends and post what they are doing at that location.

Recorded Registered Members on Foursquare

• As of 2025, the company Foursquare reports that they have 7.24 million monthly active users.
• According to the statistics provided by Foursquare, it is predicted that 60% of its users are located in the USA.
• Furthermore, 90% of revenues are earned through software, data products, and services provided by the company under the supervision of Janne Lehtinen.
• Moreover, according to Yahoo Finance, it is stated that the applications developed by Foursquare, including Swarm, claim to be able to get over 2 million check-ins per year.
• The statistics of the company reveal that by 2023, the annual income of Foursquare exceeded the USD 200 million mark, and 92% of their worldwide users use the applications without trust issues.
• Following the present development pace, Foursquare is supposed to add over 2 million users weekly, getting nearly ten times more daily new users than its main competitor, Gowalla.
• Although the number of users of Gowalla is higher than that of Foursquare, its daily growth has been 75% more than that of Gowalla.
• Nowadays, Foursquare has nearly 5.6 million locations, while Gowalla has only 1.4 million.
• Notably, one out of three locations of Foursquare have not been checked in or have been checked in only once.

Foursquare Demographical Insights

(Reference: enterpriseappstoday.com)

• According to Foursquare statistics, 40% of users identified their age as between 30 and 39.
• Among them, there are more U.S. male users, 53.80%, as opposed to their female counterparts, who account for 46.25%. Other reports by Intelligencer suggest that Foursquare’s user base exceeds 100 million in America alone.
• In total, 47% of Foursquare users are aged between 25 and 34, while 29% are aged between 35 and 44.
• Looking at their geo-distribution, Statista stated that 14% of users live in rural regions, 20% in small cities, and 28% in medium-sized towns.
• Of most users, 64% are residents of urban centres, while the other 36% live in towns or the countryside.
• In terms of family structure, 43% of users belong to families of two people, while 28% of users belong to families of four, that is, two parents and two children.
• As of September 2025, Foursquare had the highest percentage of users, 28.62% in the 25-34 age category.
• Moreover, 20.03% of gamers are between 35 and 44 years old.
• The proportions of gamers aged 45 to 54 and 55 to 64 years are 9.1% and 14.17%, respectively.
• In addition, 52% of users are between 18 and 24 years old, while 7.76% of users who play Minecraft are over 65.

Foursquare Statistics by Business

• Foursquare’s Geo-summarizer AI model, which corrects latitude/longitude accuracy for POIs, was expanded to France, Australia, Canada, Italy, and Spain, resulting in 639,445 POIs receiving more accurate geocodes. In the US alone, 219,276 POIs received updated coordinate corrections in January 2026.
• Foursquare’s dataset now includes 522 Curated Chains (its highest quality tier) and maintains 26,092 chain locations across all quality tiers, adding 817 new chains since January 1, 2025.
• In its final OS Places of December 2025, Foursquare broke its own monthly record by adding over 500,000 new places in a single release, sourcing from Overture, OpenTable, Resy, Grubhub, and US transaction data.
• During the pandemic, the company supplied its audience with information on the busiest working hours of supermarkets and essential shops, allowing users to plan their visits to avoid close contact with other customers.
• Such reports were distributed from time to time to promote safety in all aspects during the global pandemic.
• Foursquare statistics indicate that it has obtained 105 million maps spanning 190 nations. Based on their analysis, approximately 60% of the users strode out reservations on dining beforehand.
• Link NYC incorporated drugstores and grocery outlets in the vicinity of the Foursquare application, which allowed for the determination of off-peak hours to limit the user’s exposure to other people.
• In addition, Foursquare examined check-in records to assist with this.
• This contributed to a 31% improvement in the rebranding, a 28% growth in ad recall, and an 18% increase in purchase intent.
• The Erin McFadden project for L.L. Bean enhanced users’ time spent on the app by 1.5 times compared to previous applications.

Foursquare Marketing Channels Distribution

(Source: similarweb.com)

• According to Foursquare statistics, 75.01% of traffic to foursquare.com comes from organic searches.
• Direct traffic makes up 14.52%, while 8.76% comes from social media networks.
• Additionally, other traffic sources include referrals (1.68%), paid search (0.00%), email (0.01%), and display ads (0.02%).

Foursquare Statistics By Social Media Traffic

(Source: similarweb.com)

• Foursquare statistics reveal that WhatsApp ranks first in the social media referral rate with a massive 86.22%, well above other platforms.
• Reddit and Facebook have 2.60% and 2.13%, respectively.
• While LinkedIn provides 2.34% of the traffic, YouTube only covers 2.29%. The rest of the social networks share the remaining 4.41%, interspersed in smaller percentages.

Foursquare.com Traffic and Visitor Engagement

(Source: Semrush.com)

• Foursquare.com received 1.64 million visits in May, marking a 17% increase compared to the previous month, reflecting strong recent growth in user interest and platform engagement.
• The average session duration stands at 6 minutes and 51 seconds, indicating that visitors spend a considerable amount of time exploring the site, which suggests meaningful content engagement.
• Users browse an average of 3.47 pages per visit, showing healthy interaction with multiple sections of the platform, while the bounce rate of 65.44% highlights room for improvement in retaining first-time visitors.

Foursquare.com Website Traffic by Country

(Source: Semrush.com)

• The United States leads as Foursquare’s top traffic source with a 21.92% share, generating 358.59K visits, with desktop usage dominating at 59.15% compared to 40.85% on mobile.
• Turkey ranks second with 9.12% of total traffic and 149.18K visits, showing a heavily mobile-driven audience at 87.24%, while desktop usage remains minimal at just 12.76%.
• India contributes 8.78% of traffic with 143.6K visits, displaying a balanced split between desktop (58.65%) and mobile (41.35%), reflecting diverse user preferences across devices.
• Bangladesh holds 8.59% of traffic with 140.53K visits, notable for being entirely desktop-driven at 100%, suggesting unique browsing behaviour compared to other top countries.
• Malaysia rounds out the top five with 6.21% of traffic and 101.6K visits, where mobile usage overwhelmingly dominates at 97.66%, highlighting the strong mobile-first internet culture in the region.

Foursquare.com Traffic Share by Device

(Source: Semrush.com)

• Mobile devices drive the majority of Foursquare’s traffic at 55.44%, indicating that most users prefer accessing the platform on smartphones, aligning with its location-based and on-the-go service nature.
• Desktop traffic accounts for 44.56% of total visits, showing that a significant portion of users still engage with the platform through computers, likely for business analytics, dashboards, and detailed location insights.

Foursquare.com Website Traffic Journey

• Direct traffic dominates as the leading source for Foursquare, accounting for 64.37% of total visits, though it has declined by 9%, suggesting a slight drop in users navigating directly to the site.
• Google organic search is the second-largest traffic source at 15.01%, growing by an impressive 23.04%, reflecting strong SEO performance and improving search visibility.
• Whitespark.ca contributes 1.71% of traffic with a remarkable 64.38% increase, indicating growing referral activity from local SEO and citation-focused platforms.
• ChatGPT.com is emerging as a notable traffic source at 1.68%, surging by 182.9%, highlighting the rising influence of AI-powered platforms in driving referral traffic.
• Foursweep.com drives 1.38% of traffic with a strong 140.27% growth, signaling expanding cross-platform referrals from related digital tools and services.
• Placed.com leads as the top destination after visiting Foursquare, capturing 13.6% of outgoing traffic, with a 29.61% increase, reflecting strong engagement with location analytics services.
• Facebook.com follows as the second-most popular destination at 5.7%, growing by 29.69%, indicating users frequently transition from Foursquare to social media platforms.
• Google.com receives 4.91% of outgoing traffic but is declining by 14.04%, suggesting reduced reliance on search engines as a follow-up destination after Foursquare visits.
• Mapbox.com captures 3.85% of outgoing traffic but has dropped significantly by 46.84%, reflecting weakening referral flow to mapping and geolocation services.
• Discounttire.com rounds out the top destinations with 3.36% of outgoing traffic.

Foursquare.com Competitors and Alternatives

(Source: Semrush.com)

• Banklocationmaps.com ranks as Foursquare’s top competitor with 272.8K visits, reflecting shared audience interest in location-based services and mapping tools for finding businesses and institutions.
• TJX.com follows in second place with a substantial 13.81 million visits, indicating that Foursquare’s audience also engages with major retail platforms, showcasing diverse browsing interests beyond location discovery.
• FedEx.com leads in overall traffic among competitors with an impressive 205.23 million visits.

Foursquare Special Day Statistics

• On Mother’s Day, The Cheesecake Factory experienced an impressive growth of 93% in customer traffic compared to normal weekends and weekdays with regular operations.
• Red Lobster, on the other hand, experienced an increase in business of up to 75%, while Longhorn Steakhouse also indicated an increase in business of 70%.
• Turning to Father’s Day, this is the period when camera shops registered a sales increase of 24%, while stores selling hunting supplies noted an additional 11% increase.
• To commemorate Memorial Day, the total number of people visiting campsites increased by 36%, while the number of people visiting city parks increased by 35%.
• During this time of crisis, the popular Mexican restaurant chains in the United States did not remain static.
• For example, sales at Chili’s increased by 65%, with an increase also for Chipotle by 33%, and Del Taco claimed a 13% increase; however, there was a 19% decrease in sales for Taco Bell.

Financial Outlook

• From its launch in 2009 to 2025, Foursquare has demonstrated steady revenue growth, with annual earnings reaching USD 57.9 million in 2025.
• According to the most recent data, Foursquare is valued at USD 173.6 million, highlighting its position in the location-based services market.

Final Thoughts

Foursquare’s transformation from a simple social check-in application into a competent location-based data and analytics provider has helped it stay active within the competitive space. In 2026, Foursquare statistics will still help its clients make informed business decisions, improve the quality of services offered to customers, and increase turnover through advanced technology.

The extensive users, partnerships, and data constructs position the platform as instrumental in the advancement of the location intelligence ecosystem.

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