GoFundMe Statistics By Traffic Source, Demographics, Market Share, Donations And Donors (2026)

Introduction

GoFundMe Statistics: GoFundMe is among the greatest crowdfunding platforms worldwide. Since it was started in 2010, it has allowed individuals, groups, and organisations to collect money for various reasons, including medical bills, education, and disaster relief. It is a crowdfunding site found in 19 nations that enables people, businesses, charities, and agencies to raise cash for various purposes intended to assist those who are confronted with emergencies. More than 100 million have access to GoFundMe, where they can give out funds that they trust, plus provide support for people who need to achieve their goals or realise their dreams.

However, not everyone gets what they require most. Although any person residing in almost all parts of the world can contribute financial support to any kind of fundraiser, several nations can launch campaigns on the forum. By 2025, GoFundMe had demonstrated an exceptional advancement, making it possible for billions of dollars for thousands of individuals living in numerous countries across international borders.

This paper will provide important numbers regarding GoFundMe statistics for 2026 mileage, noting raising money activity outputs performance trends, among others.

Editor’s Top Choices

1. Gofundme.com’s most competitive competitors in terms of website visits in 2026 is zeffy.com (4.79M visits), and legacy.com (28.9M visits).
2. For Fiscal Year 2025, GoFundMe.org the nonprofit arm, raised more than USD 17 million into charitable funds (up from USD 11,850,000 in FY 2024, a 43% increase).
3. GoFundMe was named to TIME’s 100 Most Influential Companies list in 2025, strengthening its status as the world’s #1 crowdfunding platform.
4. The United States dominates GoFundMe’s global customer base with 20,274 customers, accounting for 68.47% of total users, reinforcing its position as the platform’s primary and most influential market.
5. Education leads as the top sector using GoFundMe for crowdfunding with 294 customers, highlighting the platform’s strong role in helping individuals and institutions raise funds for tuition, schools, and learning initiatives.
6. GoFundMe statistics show that GoFundMe.com has 47.18 M monthly visitors.
7. The United States dominates GoFundMe’s global traffic with a massive 68.7% share, generating 32.59 million visits, with mobile usage strongly leading at 84.67% compared to just 15.33% on desktop.
8. The GoFundMe audience is divided into 47.57% male and 52.43% female users.
9. The keyword “gofundme” is the top organic traffic driver with a massive search volume of 1,000,000, ranking #1 in search results and contributing 13.37% of total organic traffic, reinforcing the platform’s strong brand recognition.
10. GoFundMe.com received 47.44 million visits in May, marking a strong 19.22% increase compared to April, reflecting renewed growth and rising user engagement on the platform.

Key Facts About GoFundMe

• Gofundme.com’s most competitive competitors in terms of website visits in 2026 is zeffy.com (4.79M visits), and legacy.com (28.9M visits).
• GoFundMe statistics say that 18 million people sent thank-you messages once they had received money through GoFundMe.
• Every single transaction on GoFundMe incurs $0.30 in addition to a 2.9% fee, which payment processors deduct.
• As of 2026, GoFundMe did not simply deny releasing CAD USD 5M. The platform raised CAD USD 10.1 million, released USD 1M to organizers before freezing the campaign, then refunded USD 9M back to donors.
• As of May 2025, GoFundMe raised more than USD 40 billion through contributions from 200 million individuals.
• As of 2025, GoFundMe was the biggest crowdfunding platform worldwide, having raised over USD 40 billion since its establishment.
• Monthly donations have consistently averaged nearly USD 267 million on this platform.
• On GoFundMe.com, there is a traffic division that is based on organic and paid sources.
• Organic search traffic as of Dec 2025 amounted to 3.09 million (or a decrease of 1% compared to last month), while paid traffic increased by 108%, reaching 152.73K searches.

GoFundMe Fundraising Statistics

• For Fiscal Year 2025, GoFundMe.org the nonprofit arm, raised more than USD 17 million into charitable funds (up from USD 11,850,000 in FY 2024, a 43% increase), partnered with 150+ community nonprofits, and distributed 11,000+ cash grants to individuals in crisis.
• More than 8,000 grants were distributed via the platform for struggling people and organisations involved in critical social transformation.
• This endeavour enlisted the support of over 38,500 benevolent contributors from around the world.
• GoFundMe, Inc. initiated this fund by contributing $2 million that would support a pilot program for about 250 families in California’s Central and Imperial Valleys.
• This initiative intends to provide these homes with energy supply alternatives and tools to help them cope with high temperatures and poor air quality.
• As more money is invested in this fund, other investments will be made in resilience projects throughout the nation aimed at helping communities at risk of experiencing severe weather patterns.

GoFundMe Market Share

• As of early 2026, 936 verified enterprise companies are documented using GoFundMe’s platform Landbase, while the broader ecosystem includes 166,000+ nonprofits, 1.4 million auto-generated donation pages via GoFundMe Pro, and a total community of more than 200 million people and organizations across 215+ countries.
• GoFundMe was named to TIME’s 100 Most Influential Companies list in 2025, strengthening its status as the world’s #1 crowdfunding platform.
• Some of the biggest companies using GoFundMe are CBS News, Jackson County Prosecutor’s Office, and NBC News, which employ more than 10,000 workers each. Other companies include MIT Technology Review, News Publishing Australia Limited, and Apple Insider.
• Top sectors that utilise GoFundMe for crowdfunding include Education, with five hundred twenty-one firms, followed by News, at four hundred twenty businesses, then Marketing, with four hundred fourteen firms, and lastly, Social Media, which captures 195 organisations advertising three hundred sixty-eight. Media reports three hundred forty-one firms, whereas Journalism enumerates two hundred sixty-seven companies.
• In terms of size category, about 15850 GoFundMe clients had 0-9 employees during the year under review.
• Different size categories include 6528 companies with 20-49 employees, 3711 firms employing between 10 and 19 people, 2159 enterprises with 100-250 people working for them, and 1896 firms that hire between 50 and 99 staff.

GoFundMe Customers By Geography

(Reference: 6sense.com)

• The United States dominates GoFundMe’s global customer base with 20,274 customers, accounting for 68.47% of total users, reinforcing its position as the platform’s primary and most influential market.
• The United Kingdom ranks second with 3,924 customers, representing 13.25% of the user base, reflecting strong adoption of crowdfunding in one of Europe’s largest digital markets.
• Canada holds the third position with 1,418 customers (4.79%), indicating steady use of GoFundMe across North America beyond the United States.
• Germany follows with 1,219 customers, showcasing growing crowdfunding adoption in mainland Europe and reflecting interest in personal and charitable fundraising.
• Australia contributes 853 customers, highlighting GoFundMe’s strong reach across English-speaking markets in the Asia-Pacific region.
• The Netherlands accounts for 630 customers, demonstrating notable user activity in Western Europe outside of Germany and the UK.
• Italy rounds out the list with 509 customers, reflecting the platform’s expanding presence in Southern Europe.

GoFundMe Customers By Products and Services

(Reference: 6sense.com)

• Education leads as the top sector using GoFundMe for crowdfunding with 294 customers, highlighting the platform’s strong role in helping individuals and institutions raise funds for tuition, schools, and learning initiatives.
• News ranks second with 243 customers, reflecting how independent journalists, news outlets, and media organizations increasingly rely on crowdfunding to support reporting and editorial operations.
• Advertising comes in third with 212 customers, showing that promotional and ad-related campaigns are also leveraging GoFundMe to fund creative projects and outreach efforts.
• Marketing follows closely with 200 customers, indicating that marketing-focused initiatives, brand campaigns, and product launches are turning to crowdfunding as an alternative funding source.
• Social Media accounts for 185 customers, demonstrating how content creators and digital influencers use the platform to fund online projects, communities, and personal ventures.
• The Media industry has 181 customers using GoFundMe, underscoring the role of crowdfunding in supporting broader media-related projects, including production and content creation.
• Journalism rounds out the list with 178 customers, reinforcing the trend of independent and investigative journalists turning to public support to maintain editorial independence.

GoFoundMe Website Visit Over Time

(Source: pro.similarweb.com)

• GoFundMe statistics show that GoFundMe.com has 47.18 M monthly visitors. As far as website visits are concerned, GoFundMe is way ahead of other sites in that it is the leading crowdfunding site for all types of individuals and charitable causes.
• Youcaring.com has 3,630 monthly visitors. The website has fewer users than GoFundMe, so it is much smaller in terms of crowdfunding size.
• uquiz.com: 6.828 M monthly visitors. Although Uquiz is a good place to create and take quizzes online, its traffic is still far lower than that of GoFundMe.
• exhentai.org has 8.169 M monthly visitors. With more parameters than those in Usequiz but still fewer than those on GoFundMe, Exhentai serves a specific niche audience. It is a platform where people can upload their adult content.
• mtggoldfish.com: 5.401 M monthly visitors. MTGGoldfish – a site intended for Magic: The Gathering players- serves moderate traffic, but significantly less than what is available on GoFundMe.

Share Of GoFoundMe By Top Country

(Source: semrush.com)

• The United States dominates GoFundMe’s global traffic with a massive 68.7% share, generating 32.59 million visits, with mobile usage strongly leading at 84.67% compared to just 15.33% on desktop.
• The United Kingdom ranks second with 7.86% of total traffic and 3.73 million visits, where mobile devices drive the majority of engagement at 83.48%, reflecting a strong mobile-first user base.
• Germany holds the third spot with 5.12% of traffic and 2.43 million visits, showing a heavy reliance on mobile at 84.87%, while desktop usage remains low at 15.13%.
• Canada contributes 3.49% of total traffic with 1.66 million visits, where mobile usage accounts for 77.29% and desktop usage stands at 22.71%, reflecting a slightly more balanced device distribution.
• Australia rounds out the top five with 1.98% of traffic and 937.67K visits, showing the highest desktop share among the top countries at 31.14%, while mobile still leads at 68.86%.

GoFoundMe Traffic Share By Device

(Source: semrush.com)

• Mobile devices overwhelmingly dominate GoFundMe’s traffic at 82.57%, reflecting that the vast majority of users access the platform via smartphones, which aligns with the on-the-go nature of donating to and sharing crowdfunding campaigns.
• Desktop traffic accounts for just 17.43% of total visits, indicating a much smaller share of users engage with the platform through computers, likely for campaign management, detailed browsing, or organizational use.

GoFoundMe Statistics By Demographics

(Reference: enterpriseappstoday.com)

• The GoFundMe audience is divided into 47.57% male and 52.43% female users.
• According to GoFundMe statistics by age demographic collected in January 2023, it was readily available that 24.87% of all users belonged to the largest user group aged 25-34 years.
• Conversely, users aged 35 – 44 made up 18.35%, while those between 18 – 24 only accounted for 17.72%, and those between 45 and 54 had 15.82%.
• In addition, 55-64-year-olds constituted 13.53% of all users, followed by 9.72% of those 65 years or older.

GoFoundMe Statistics By Traffic Source

(Source: pro.similarweb.com)

• According to GoFundMe statistics, 48.71% of the traffic to GoFundMe.com comes from direct sources.
• Other important traffic origins are social media networks, which contribute 23.50%, and organic search referrals, which make up 22.07%.
• Moreover, referrals generate 4.90% of traffic, followed by paid search (0.75%), email (0.02%), and display ads (0.04%).

GoFoundMe Statistics By Keywords

• The keyword “gofundme” is the top organic traffic driver with a massive search volume of 1,000,000, ranking #1 in search results and contributing 13.37% of total organic traffic, reinforcing the platform’s strong brand recognition.
• “Go fund me” ranks as the second-most valuable keyword with 201,000 monthly searches and 8.67% traffic share, also holding the #1 position and reflecting how users often search for the brand using spaced variations of its name.
• “James Vanderbeek GoFundMe” generates 33,100 monthly searches and 1.42% of traffic, highlighting how celebrity-related fundraising campaigns can significantly boost organic visibility and visits.
• “Gofund me” attracts 22,200 monthly searches with a 0.95% traffic share, showing that alternative spellings of the brand name also play a notable role in driving search traffic.
• “Eric Dane GoFundMe” draws 18,100 monthly searches and 0.78% of traffic.

GoFundMe.com Traffic And Visitor Engagement

• GoFundMe.com received 47.44 million visits in May, marking a strong 19.22% increase compared to April, reflecting renewed growth and rising user engagement on the platform.
• The average session duration stands at 6 minutes and 5 seconds, indicating that visitors spend a meaningful amount of time exploring campaigns, suggesting strong content engagement.
• Users browse an average of 2.72 pages per visit, while the bounce rate sits at 61.07%, highlighting decent on-site interaction but also pointing to opportunities for improving user retention.
• Traffic over the past three months has fluctuated, dropping from 56.63 million in March to 39.8 million in April before rebounding to 47.44 million in May, showing a recovery trend after a temporary dip in user activity.

GoFundMe.com Website Traffic Journey

• Direct traffic leads as the top source for GoFundMe at 48.39%, growing by 5.43%, indicating that nearly half of all visitors arrive directly by typing the URL or using bookmarks, reflecting strong brand familiarity.
• Google organic search contributes 12.54% of total traffic, with a 2.56% increase, highlighting consistent SEO performance and the platform’s visibility in search engine results.
• L.facebook.com drives 9.65% of traffic with a strong 8.17% growth, showcasing Facebook’s role as a major referral channel for campaign sharing and donation engagement.
• YouTube.com contributes 7% of traffic with an impressive 99.41% surge, suggesting that video-based content and creator-driven campaigns are increasingly directing users to GoFundMe.
• Mail.google.com accounts for 1.85% of traffic but is declining by 9.65%, indicating reduced engagement from Gmail-based campaign updates and email-driven referrals.
• Google.com is the top destination after visiting GoFundMe, capturing 14.94% of outgoing traffic, though it has declined by 3.4%, suggesting a slight drop in users returning to search engines after engagement.
• Facebook.com ranks as the second-most popular destination with 8.74% of outgoing traffic, but is also declining by 2.12%, reflecting weakening social media follow-through.
• Adyen.com receives 7.84% of outgoing traffic with a notable 9.64% increase, highlighting growing engagement with the payment processing platform during donation transactions.
• Classy.org emerges as a major destination with 7.33% of outgoing traffic and a remarkable 45.99% growth, indicating rising user interest in alternative or complementary fundraising platforms.
• D2g8igdw686xgo.cloudfront.net captures 5.02% of outgoing traffic, growing by 11.27%, reflecting strong reliance on CDN-based services for content delivery and media-rich campaign experiences.

GoFundMe Statistics By Donations And Donors

• List of Donors: By the end of 2023, GoFundMe had around 100 million donors. This diverse population comprises people from different nations worldwide, with a large percentage residing in America.
• Mobile Donations: In 2024, about 60% of all contributions were made using mobile gadgets, which indicates the importance of simple-to-use mobile applications. The trend highlights the overall change in the direction of mobile cashless transactions.
• Recurring Donations: Starting in 2024, GoFundMe offered users an option to receive periodic financial assistance, which accounts for about 10 % of the total. In this regard, donors can more easily help charitable organisations that need medical expenses or educational purposes as monthly donations.

Geographic Distribution of Donations

• US: The world’s biggest GoFundMe market is still held by the US, where 65% of funds were raised in 2024. American users contributed around $13 billion to different causes on the platform.
• Canada: Canada continues to be a significant contributor; Canadian users raised about $1.5 billion. GoFundMe’s popularity in Canada is mainly due to its user-friendliness and diversity of causes, ranging from healthcare to community projects.
• United Kingdom: In the UK, GoFundMe campaigns raised an approximate total of $1 billion in 2024 alone. Healthcare, memorials, and education are some of the popular causes funded through this platform.
• Australia: Australian users contributed a total of $600 million to various campaigns during the 2024 financial year alone. In addition, emergency relief campaigns such as bushfire or disaster relief remain the major drivers of donations within this country.

Final Thoughts

GoFundMe constantly helps people in need by raising billions of dollars for crucial causes. The platform is still going strong in 2026, with increasing campaigns and donors. So far, GoFundMe has raised over USD 40 billion, making it a lifesaver for those facing hard times.

More growth is expected, especially in healthcare, education, and emergency relief, which are critical areas requiring financial help. Over the past couple of years, GoFundMe has become a major platform for people who need money during times of emergency or crisis.

The articles present useful GoFundMe statistics that emphasise the increasing importance of GoFundMe as an international institution.

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